Apple Electric Car 2026: Affordable Model Under $100,000 with Limited Autopilot
Apple is set to launch its electric vehicle in 2026, featuring a conventional steering wheel and highway-only autonomous driving, priced competitively under $100,000.
Apple has shifted its approach for the much-anticipated electric vehicle, now targeting a 2026 release with a more traditional design. Contrary to earlier visions of a fully autonomous, futuristic car without a steering wheel, the upcoming model will include standard controls like a steering wheel and pedals, focusing autonomous driving capabilities primarily on highways.
This strategic pivot comes after over a decade of development, with Apple aiming to offer a competitive electric car priced below $100,000, positioning itself alongside rivals such as Tesla and Mercedes-Benz. The decision reflects challenges faced in perfecting self-driving technology, including a recent incident where an Apple test vehicle nearly collided with a jogger, highlighting the complexities of autonomous navigation.
Highlights:
- Apple delays electric car launch to 2026 with conventional design elements.
- Initial autonomous driving limited to highway use, retaining driver control interfaces.
- Price target set under $100,000 to compete in the growing EV market.
- Self-driving technology development faces industry-wide hurdles.
- Apple's solo production plan follows unsuccessful partnership talks with Hyundai.
Despite the setback in partnership negotiations, Apple is moving forward independently, recognizing both the immense opportunity and risks involved in entering the automotive sector. The company’s strength in user-friendly technology could be pivotal in gaining market share, but the venture also raises questions about how the iCar will impact Apple's brand identity and future service platforms.
Success could see the electric car rival the iPhone as a central device in Apple’s ecosystem, while failure could pose significant risks to its reputation. With stiff competition for battery resources and consumer loyalty, Apple’s entry into the EV market marks a bold new chapter for the tech giant.
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