ChatGPT App Directory Expands with Apple Music, DoorDash, and More
OpenAI launches a built-in app marketplace in ChatGPT, expanding access to music, food delivery, and more, plus a developer toolkit and updated connector naming.
OpenAI has introduced an in-chat marketplace called the App Directory, allowing ChatGPT users to access music, food delivery, and other services without leaving the conversation. The move comes with a Software Development Kit (SDK) that lets developers build new interactive features that run inside ChatGPT.
OpenAI has previously integrated services such as Spotify and Photoshop. These integrations are now available in more regions, with Spotify expanding to the United Kingdom, Switzerland, and the European Union.
New apps include Apple Music, which helps users search for music, create playlists, and manage a media library within ChatGPT, and DoorDash, which can turn recipe ideas and shopping lists into a ready to order cart without leaving the chat window.
On pricing, data used by apps may be used to train OpenAI models if you enable the option to Improve the model for everyone. This applies to users on Free, Plus, Go, and Pro plans.
OpenAI also updates terminology for app connectors, renaming them to apps. Previously called chat connectors appear as apps with file search, deep research connectors become apps for deep research, and synced connectors become apps with synchronization. The documentation notes that such apps can access memory when memory is enabled.
OpenAI does not disclose exact monetization plans for the App Directory yet. The company says it will explore additional ways to monetize in the future and will share more as developers publish apps and users interact with them.
Expert comment: A technology analyst notes that the App Directory could boost user engagement and unlock new revenue opportunities for OpenAI, provided the ecosystem is easy for developers to monetize and users to adopt. The real test will be how well these apps integrate into daily workflows.
Summary
The App Directory brings a new market of apps inside ChatGPT, including services such as Apple Music and DoorDash. A developer SDK enables third party builders to run apps directly in the chat, expanding the platform’s capabilities. OpenAI also updates terminology and indicates that future monetization options are under consideration.
Key takeaway: OpenAI is turning ChatGPT into a true app platform where a growing ecosystem of services can be accessed directly within the chat.
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