DraftKings (DKNG) Stock Surges in 2025: Analysts Set Price Targets at $70-$76
DraftKings shares climbed over 6% following optimistic analyst ratings, highlighting strong growth potential in the U.S. mobile sports betting market.
Leading analysts spotlight significant growth prospects for DraftKings Inc., a pioneer in digital sports entertainment.
Shares of DraftKings Inc. (DKNG) surged more than 6% after Credit Suisse and Needham issued positive outlooks, emphasizing the company's strong foothold in the expanding sports betting sector.
Highlights
- DraftKings shares jumped over 6% driven by bullish analyst commentary from Credit Suisse and Needham.
- Experts emphasize the rapid growth of the U.S. sports betting market and DraftKings’ strategic advantage as an early market entrant.
- Technical indicators suggest traders monitor for a breakout above resistance levels or a potential dip toward trendline support.
Credit Suisse initiated coverage with an Outperform rating and a $76 price target, citing DraftKings’ leadership in the burgeoning U.S. mobile sports betting industry, which has expanded significantly since legalization in May 2018. The firm's unique customer acquisition strategies and strategic marketing partnerships are expected to fuel market share gains and margin growth over time.
Similarly, Needham reaffirmed a Buy rating with a $70 price target following DraftKings’ recent pre-announcement. Despite mixed initial reactions, the analyst was encouraged by the company’s strong performance in customer acquisition and believes the secular growth trend supports continued upside, leveraging its first-mover and brand advantages.
Understanding Secular Trends
Secular trends refer to long-term market movements that transcend short-term fluctuations and seasonal cycles, often impacting entire sectors or industries consistently over time.
In its latest SEC filing tied to a 32 million share offering, DraftKings forecasted Q3 revenue between $131 million and $133 million, aligning with consensus estimates of $131 million.

Technically, DraftKings bounced off trendline support during Monday’s trading session, hinting at a possible reversal of its short-term downtrend. The Relative Strength Index (RSI) sits at a neutral 52.12, while the Moving Average Convergence Divergence (MACD) remains bearish. Traders are advised to wait for confirmation signals before entering new positions.
Watch for the stock to challenge resistance levels near $55 and prior peaks close to $65. Conversely, a decline could trigger a bearish head and shoulders pattern with key support around $50. Should the rebound continue, DraftKings may maintain momentum within its bullish price channel, supported by strong fundamental news.
Conclusion
DraftKings shares experienced a notable jump after positive analyst evaluations, reflecting confidence in the company’s growth trajectory within the sports betting market. While short-term technical trends remain mixed, investors should monitor for decisive moves above resistance or tests of support to gauge the next direction.
The author does not hold positions in the stock(s) mentioned, except through passively managed index funds.
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