Why Popular Chrome Ad Blockers Are Losing Their Edge – Are You Still Using Them?
Discover how Google's latest Chrome updates impact ad blockers and what it means for your browsing experience.
This change will not affect corporate users.
Google is set to restrict Chrome browser extensions from blocking ads in real-time. This update targets all ad blockers that filter banners before they fully load, including popular tools like Ghostery and uBlock Origin that rely on the webRequest API.
The update is part of the broader improvements outlined in Manifest V3. When first announced, it sparked significant backlash from users, prompting Google to adjust its stance by allowing ad blocking capabilities to continue for enterprise users.
Google’s policy stems from the fact that advertising is its primary revenue source. Official financial reports acknowledge that ad blockers can negatively impact the company’s earnings. Therefore, these changes are unsurprising.
Do you still use ad blockers? Share your thoughts in the comments below.
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