Why More Shoppers Are Skipping Checkout Lines at Warehouse Clubs
Discover how warehouse clubs like Sam’s Club and BJ’s are revolutionizing shopping with mobile scanning and payment apps, enhancing customer experience and boosting digital sales.
Warehouse clubs are transforming the shopping experience by enabling customers to bypass traditional checkout lines using innovative mobile apps.
Key Insights
- Increasing numbers of warehouse club shoppers use apps to scan and pay for items on their smartphones, avoiding the register.
- This technology has significantly contributed to membership growth at Sam’s Club.
- BJ’s Wholesale Club has seen a 30% year-over-year increase in digital sales, propelled by mobile payment tools.
Members of Sam’s Club and BJ’s Wholesale Club are embracing mobile apps that allow them to scan products as they shop and complete payment directly through their phones. This seamless shopping method not only saves time but also enhances convenience, leading to higher customer satisfaction and increased loyalty.
According to BJ’s CEO Robert Eddy, the company’s digital sales are booming thanks to their Express Pay feature, which streamlines checkout by enabling phone payments. Similarly, Sam’s Club’s Scan & Go technology is regularly used by nearly one-third of its members, contributing to improved club ratings and reduced need for staff to verify receipts at exits.
In a bold move to innovate, Sam’s Club has even eliminated traditional cash registers at its Grapevine, Texas location, a hub for testing new retail technologies. Walmart CEO Douglas McMillon highlighted this development, envisioning large warehouse clubs operating without conventional checkout lanes.
Overall, the adoption of mobile scanning and payment apps is reshaping the warehouse club shopping landscape, delivering faster, more efficient service while driving growth in memberships and digital sales.
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