Poor Savings: 10 Items You Should Never Buy from Fast Fashion Retailers

Fast fashion is incredibly convenient when you need something immediately at a low cost. However, in the long run, we often end up on the losing side.

Ah, the mass-market! During seasonal sales, prices drop so low that the average shopper finds it nearly impossible to resist buying. If you're a shopaholic and the word "sale" instantly triggers you to spend, it’s wise to approach clothing purchases with caution. We've created a handy list for our readers highlighting items you’re better off avoiding in mass-market stores.

Footwear. For harsh weather conditions, you need boots or shoes made from dense, warm materials—something rarely found in fast fashion outlets. Bright summer sandals or flip-flops for vacation can be purchased there, but when it comes to winter footwear that keeps you warm and lasts long, it's best to shop at specialized stores. Especially if you care about both style and comfort—mass-market shoes seldom offer perfect fit and insoles.

Cosmetics. Products applied to your face must suit your skin type perfectly, avoiding irritation, redness, or allergies. Perfumes, eyeshadows, mascaras, and even brushes from popular brand stores are usually cheap and deteriorate quickly. Moreover, they can dry out and damage your skin.

Bags. Unfortunately, mass-market brands rarely produce creative or unique designs. Most items are blatant copies of the latest trends from well-known brands. Moreover, these bags won’t last long. You have two options: save diligently for the authentic bag of your dreams or find a more affordable yet interesting alternative from lesser-known designers.

Sweaters. Occasionally, you might find quality budget-friendly cashmere options, but most fast fashion sweaters heavily cut costs on materials. A wool sweater might be over 50% acrylic, causing it to lose shape quickly, stretch out, and provide less warmth.

Basic Wardrobe Staples. Stylists unanimously agree on the importance of building a solid wardrobe foundation: white t-shirts, classic suits, straight-cut coats, shirts, and more. While mass-market stores offer these at low prices and decent looks, always check the labels. Will the item withstand multiple washes? Will it keep its shape?

Synthetic Fabrics. Ensure synthetic materials make up less than 30% of the garment. If more, return the item to the shelf. Synthetics quickly cause pilling, ruining the garment’s appearance and adding an unkempt look to your outfit.

Thin Knitwear. Sweaters, dresses, and skirts made from thin knits highlight body imperfections and create unwanted wrinkles, even on slim figures. Additionally, this fabric is often see-through, looks cheap, and is unsuitable for machine washing.

Faux Leather and Fur Items. These degrade rapidly, cannot withstand extended wear, and may deteriorate after just one season. Made from chemical materials, they can negatively affect the wearer’s skin health.

Down Jackets and Coats. Winters in many regions are harsh, requiring proper insulation. While everyone wants to look stylish on a budget, it is nearly impossible to find quality outerwear in mass-market stores. These coats and jackets are usually designed for milder European winters. It's better to shop at specialized outerwear stores or support local designers. Yes, quality will cost two to three times more, but the item will last you several seasons.

Sale Items. Sales often feature products unsuitable for the upcoming season. Why buy shorts in winter or a down jacket in summer? Don’t be fooled by low prices: truly high-quality, on-trend items won’t be marked with “final price.”

Photo credit: Getty Images

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