Inside the Ongoing Dialogue Between Apple and Google: Insights from Eric Schmidt
Explore how Apple and Google maintain continuous negotiations to navigate their complex relationship and industry competition.

Eric Schmidt, the Chairman of Google's Board, reveals that over the past year, the relationship between Google and Apple has notably warmed due to frequent high-level discussions between the two companies' leadership teams.
In an exclusive interview with Reuters, Schmidt shared that both tech giants are actively collaborating to resolve their differences. He emphasized that Apple and Google are "constantly engaged in negotiations on numerous issues," highlighting their commitment to maintaining open communication despite competition.
Interestingly, back in October 2012, Schmidt expressed a different perspective, describing the rivalry between iOS and Android as a "defining battle for the industry." This shift underscores how the dynamics between these two leaders have evolved over time.
Historically, Google and Apple enjoyed a close partnership until Google launched its Android operating system, which quickly became Apple's primary competitor. Following this, Apple introduced its own mapping service to replace Google Maps, removed the YouTube app from iOS by default, and requested Schmidt to step down from Apple's Board of Directors—a position he vacated in August 2009.

Beyond his role at Google, Schmidt serves on the U.S. President’s Council of Advisors on Science and Technology and is a member of the Board of Trustees for the Skolkovo Foundation, reflecting his broad influence in technology and innovation sectors.
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