Earnings Forecast Alert
James Chen
James Chen 7 years ago
Financial Markets Expert, Author, and Educator #Fundamental Analysis
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Earnings Forecast Alert

An earnings forecast alert is issued when a company informs shareholders and the public that its financial results are expected to fall short of analyst predictions. This alert is typically released before the official earnings report is made public.

Charlene Rhinehart is a Certified Public Accountant (CPA), Certified Fraud Examiner (CFE), chairs a committee at the Illinois CPA Society, and holds a degree in accounting and finance from DePaul University.

What Is an Earnings Forecast Alert?

An earnings forecast alert happens when a company notifies shareholders and the public that its upcoming financial results will likely not meet the expectations set by analysts. This announcement usually precedes the official release of the company’s earnings report.

Understanding Earnings Forecast Alerts

Companies often release an earnings forecast alert at least two weeks before their scheduled earnings announcement. This practice helps to mitigate negative reactions from investors by giving them and the market additional time to adjust to the anticipated results. By doing so, it aims to reduce the impact of potential stock price declines. If a company does not provide such a warning, the earnings report may come as an unexpected negative surprise to the market.

Earnings forecast alerts can arise due to a downturn in the business cycle, but more commonly, they stem from underperformance or a specific challenge affecting the company internally or from external industry or market conditions.

During an earnings forecast alert, the company might highlight issues affecting key growth factors such as sales figures, profit margins, supply chain disruptions, or customer acquisition. The level of detail can vary, ranging from a broad overview to detailed explanations of specific financial statement areas where results may fall short of investor expectations.

Real-World Example of an Earnings Forecast Alert

In January 2018, Capita, one of the UK's leading outsourcing firms, issued an earnings forecast alert stating it had not secured any new central government contracts. Capita provides a range of public services, including disability benefit assessments, offender electronic monitoring, and teacher pension administration. This announcement led to a dramatic £1 billion drop in its market capitalization in just one day.

Although Capita maintained contracts with the BBC and Northern Ireland authorities, the absence of government contracts created a significant revenue shortfall. Additionally, the company reported a pre-tax loss of £535 million in 2017, a steep increase from £90 million in 2016.

Relationship Between Earnings Forecast Alerts and Official Earnings Releases

Typically, an earnings forecast alert is followed by the company's formal earnings announcement. This announcement often takes the form of a conference call with management, which shareholders and the public can join. Afterwards, the investor relations team usually publishes a transcript of the call, including the Q&A session.

The official earnings report usually expands on the reasons behind the missed expectations, especially within the management discussion and analysis (MD&A) section, providing deeper insights into the company’s financial performance.

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