James Cameron: Netflix Films Must Have Wide Theatrical Release for Oscar
Director James Cameron argues the Oscars should honor films built for a wide cinema release, challenging Netflix's streaming-first approach and reshaping award criteria.
James Cameron, the director behind Titanic and Avatar, spoke on a popular film podcast about what qualifies for the Academy Awards. He argues that true Oscar eligibility should go to films designed for a full cinema experience, not titles released mainly on streaming.
A practical test for Oscar eligibility
During a discussion about Netflix potentially acquiring Warner Bros., Cameron said the streaming platform often schedules a very short theatrical run—sometimes as short as a week or ten days—to meet formal Oscar rules. He called this practice rotten to the core and said it undermines the purpose of cinema.
What Netflix would need to qualify
He suggested Netflix would have a chance only if films receive a substantial theatrical release, such as at least one month in a large network of theaters (for example, around two thousand venues). Netflix CEO Ted Sarandos has argued that the traditional cinema experience is outdated, making a long theatrical window unlikely.
Netflix's Oscar strategy and recent titles
Despite the stance, Netflix continues to push for awards by promoting titles like Guillermo del Toro's Frankenstein adaptation, plus other limited releases and dramas featuring renowned actors. The streamer hopes for Academy attention through these projects.
Netflix nominees and Oscar history
Since 2019, Netflix titles have repeatedly reached the Best Picture shortlist. Notable nominations include Roma, The Irishman, Marriage Story, Mank, The Trial of the Chicago 7, Don't Look Up, The Power of the Dog, All Quiet on the Western Front, Maestro, and Blonde. None have yet won Best Picture, though director wins have gone to Alfonso Cuarón and Jane Campion.
Cameron's Oscar track record and a near-miss
Cameron reminded listeners that his films are regularly recognized by the Academy. Titanic earned three major Oscars, while Avatar secured three technical wins. He also noted a past reflection that he nearly directed another film project about 15 years ago.
Expert comment
Film industry analyst Dr. Lena Park notes that streaming platforms complicate traditional award rules, but studios may press for changes to keep streaming titles in play. She adds that a broad theatrical window remains a strong signal of a film's cinematic ambition.
Summary
The debate centers on whether Oscar eligibility should hinge on a wide cinema release or adapt to streaming-first releases. James Cameron argues for a return to traditional, theater-first criteria, while Netflix defends its model as modern and flexible. The Academy faces a choice about how to balance artistic ambition with new distribution realities.
Key insight: A genuine Oscar should recognize films that truly arrive in cinemas, not titles shaped primarily for streaming.